Our experiments

We view our work as being fundamentally experimental, so we refer to our projects as ‘experiments’. This doesn’t imply that the people we work with are lab rats who we poke with electrodes. They are experimenters with us as we’re all trying to figure out things that none of us yet knows.


To fit with our experimental approach, we like to think of our work in terms of ‘What if…?’, imagining how things could be different and seeing what happens when we try to make something different.

What if we could make the money work differently?

The What If...? Collective

What if we restructured support around each person's conception of ‘what matters to me’?

Changing Futures Northumbria